CLIENT
Pink Balloon LLC
TOOLS
Illustrator, InDesign & Wordpress
ROLE
Art Director
A touch of whimsy for a start-up lifestyle coach.
Elegant but approachable, easy to use e-book & website for a female-centric, web-based company. Design direction expresses a new beginning with the modern use of colors and sophisticated playfulness.
Usage: email, social media & website.
Colorful 17-page lifestyle guide e-book.
Easy to navigate parallax website.